Sea Eagles Dynasty Continues
Dynasty Sport will continue as the Official Apparel Partner of Manly Warringah Sea Eagles for at least another six years beyond this season.
With a year still to run on the current initial three year deal struck back in 2019 for the 2020-22 NRL seasons, Dynasty Sport has now committed to a significant multi-million dollar upgrade and extension of the partnership through until at least the end of the 2028 NRL season.
"We always intended for this to be a long-term partnership with Manly and we are thrilled to be extending for at least another six years beyond what is already a highly anticipated season 2022 ahead." said Managing Director of Dynasty Sport, Peter Rakich.
“To have some of the most talented and highest profile rugby league players in the world wearing our Dynasty Sport apparel day in, day out, whilst representing the mighty Sea Eagles, is something we take great pride in and something we are delighted to see continue well into the future.”
The partnership upgrade and extension will see Dynasty Sport now elevated to Senior Partner level with the Club and Dynasty branding will continue to appear prominently on all Sea Eagles official apparel from NRL and junior teams on-field playing jerseys, training and off-field gear to replica jerseys and all other retail items.
Chief Commercial Officer at Manly Warringah Sea Eagles, Luke Tucker said: "We're sure the news of Dynasty upgrading and extending our partnership together long-term will be warmly received by our Members, our fans and our Corporate Partners, as it has been by our players and football staff, who are highly complimentary of the Dynasty Sport quality and range."
“The ability to work with the Dynasty team to have direct input into the designs and range that we know our players and supporters want to be wearing, has really been a key driver in the success of the partnership and the ongoing growth of our retail merchandise program.”
Season 2022 sees the return of the traditional ‘hoops’ design for the home and away jerseys, whilst Dynasty has introduced their new range of Ecotek fabrics, made from ethically sourced, recycled plastic bottles, showing the aligned commitment to environmental sustainability. On average, there are 38 plastic bottles in each Sea Eagles jersey (based on size variants).
With a number of special jerseys still to be released this year, Dynasty and the Sea Eagles have again taken feedback and suggestions from Members and fans on board to come up with some great designs that will no doubt receive a very positive response when unveiled publicly throughout this year.
Shop the official 2022 Sea Eagles Dynasty Sport range here